How Sprinklr Sold Social Media Before It Was Big

When Jason Fishkind joined Sprinklr in 2012, social media was typically run by an intern.In order to sell enterprise social media software, Jason had to find buyers that bought into the value of social media before it was big.

January 23, 2024

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How Sprinklr Sold Social Media Before It Was Big

January 23, 2024

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Episode Summary

When Jason Fishkind joined Sprinklr in 2012, social media was typically run by an intern.In order to sell enterprise social media software, Jason had to find buyers that bought into the value of social media before it was big.

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