Renewal Proposal Template

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Renewal Proposal Template

Renewal Proposal Template Walkthrough

Use this renewal proposal template to guide your renewal discussions with customers. Includes a summary of the previous contract and a price quote.

Who this template is for

Customer success teams, account managers, and sales teams who need a structured way to present renewal proposals to existing clients.

What this template is for

This template helps you streamline the renewal process by clearly outlining pricing, updated terms, and value-added services. Instead of sending a static PDF, you can use Dock to create a collaborative, interactive renewal proposal that keeps clients engaged and moving toward a decision. By providing a professional, structured proposal, you increase transparency and make it easier for clients to see the benefits of continuing their partnership with you.

How to use this template

  1. Sign up for a free Dock account.
  2. Create a new workspace and select the renewal proposal template.
  3. Customize the template with client-specific details, updated pricing, and any new terms.
  4. Save it as a reusable template to simplify future renewals.
  5. Generate a personalized renewal proposal for each client from the template.
  6. Share the proposal link so your client can review, ask questions, and approve the renewal—no logins required.
  7. Track client engagement to see when they view the proposal and follow up at the right time.

What’s in this template?

Section 1

Previous Contract

In this section, outline the client’s previous contract, including sections to be filled out that provide the following information: Licenses, Per License Cost, Total Cost, and Billing Frequency. There is also space to include a PDF version of the previous contract.

Section 2

Renewal Recommendation

Here, provide an outline that compares the old contract with a recommendation for the new contract. It can be broken down between the two offers, and each section has designated spaces for line items such as: “Description, Quantity, Unit Price, and Total.”

Why Use Dock’s Renewal Proposal Template?

Dock’s renewal proposal template makes it easy to create clear, structured renewal proposals that keep clients engaged and make renewals smoother. Instead of sending a static PDF that gets lost in email threads, Dock provides an interactive, collaborative workspace where clients can review pricing, ask questions, and approve the renewal—all in one place.

With Dock, your renewal proposal isn’t just a document—it’s a living workspace where your team and your client can align on next steps, updates, and any changes to the agreement. Clients can access their renewal proposal instantly with just a link—no logins or extra steps required—making the process seamless.

Dock’s flexible editor allows you to customize every proposal to fit your client’s needs, whether you’re adjusting pricing, adding new services, or incorporating case studies to reinforce the value of your offering. Once you’ve built a strong renewal proposal, you can save it as a reusable template to streamline future renewals.

And with Dock’s built-in tracking and analytics, you’ll know exactly when your client views the proposal, what they engage with, and when it’s time to follow up—helping you close renewals faster and more efficiently.

Make Renewals Effortless for Clients

  • Provide a single destination where clients can review pricing, terms, and next steps.
  • Allow clients to ask questions and request adjustments directly in the proposal workspace.
  • Simplify approval with a one-click sign-off process—no paperwork, no delays.

Personalize at Scale

  • Customize renewal proposals based on each client’s usage, needs, and new opportunities.
  • Embed supporting materials like reports, case studies, or new feature updates.
  • Standardize your renewal process while keeping each proposal tailored to the client.

Gain Insight Into Client Engagement

  • Track when clients view the proposal and how they interact with it.
  • Identify renewal risks early by seeing if a client hasn’t engaged with the proposal.
  • Follow up strategically at the right moment to keep the renewal on track.

With Dock’s renewal proposal template, you can save time, reduce friction, and keep more clients on board—all while creating a better renewal experience.

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The Dock Team

Renewal Proposal Template FAQs

How do I use this template?

Sign up for Dock for free, create a new workspace, and select the renewal proposal template. Customize it with client-specific details, update pricing and terms, and save it as a reusable template. Then, generate a personalized renewal proposal for each client and share it with a simple link—no logins required. Or add it to an existing client workspace.

Is this template free?

Yes! Dock is free to try for up to 50 workspaces. Every paid Dock plan includes unlimited template and workspace usage.

Can I modify this template?

Yes, you can fully customize the template, including layout, pricing, service offerings, and contract terms. You can also personalize it for each client before sending.

Can I personalize this template for every client?

Yes, every proposal can be customized with client-specific usage data, pricing adjustments, and additional services while maintaining a consistent structure for efficiency.

Can I share this template with my team?

Yes, you can keep the template private or share it with your team. Dock allows you to control access and visibility, ensuring your team works from a consistent renewal proposal format.

What is a renewal proposal template?

A renewal proposal template is a structured document that outlines the deliverables, updated terms, pricing, and benefits of renewing a contract or service agreement. It helps businesses present a clear, professional renewal offer, reinforcing the value of continuing the relationship. 

A well-designed renewal project proposal includes updated pricing, service adjustments, potential additional funding requests, and any new features or benefits that align with the client’s needs. It also ensures that stakeholders stay informed and aligned throughout the workflow of the renewal process.

What is a contract renewal proposal?

A contract renewal proposal is similar to a renewal proposal template but focuses specifically on extending or renegotiating an existing contract. It outlines updated terms, conditions, key stakeholders, and any modifications to the agreement to ensure both parties align before renewal. This document helps businesses maintain long-term relationships while also allowing for optimization of services or pricing.

What should you include in a renewal proposal template?

  • Client name and company details
  • Project description and overview of the existing agreement
  • Summary of services provided
  • Performance highlights, ROI data, and key deliverables
  • Updated pricing and contract terms
  • New service offerings or add-ons
  • Start date, end date, and any important milestones
  • Expiration date and next steps for approval
  • Table of contents for easy navigation

When should you use a renewal proposal template?

Use a renewal proposal template whenever a contract or service agreement is set to expire and needs renewal. It is especially useful when:

  • Proposing new pricing or updated contract terms
  • Highlighting the value delivered during the contract period
  • Requesting additional funding or expanding the scope of services
  • Offering expanded services or upgrades to encourage renewal
  • Formalizing the renewal process for long-term client relationships
  • Ensuring all stakeholders have a clear, structured workflow for approval
  • Renewing a contract with a client for the first time and needing a structured approach

Renewal Proposal Template Best Practices & Tips

  • Be proactive. Send renewal proposals well before the contract expiration to allow time for discussion.
  • Show value. Use performance metrics, ROI data, and client-specific wins to justify the renewal.
  • Make it interactive. With Dock, clients can ask questions, review details, and approve the renewal in one place.
  • Use checklists. Ensure all necessary deliverables, terms, and approvals are accounted for.
  • Track engagement. Dock’s analytics let you see when a client views the proposal so you can follow up at the right time.

Renewal Proposal Template Mistakes to Avoid

  • Waiting until the last minute. Start the renewal conversation early to avoid rushed negotiations.
  • Sending a generic renewal request. Personalize the proposal to show how your services have benefited the client.
  • Forgetting an expiration date. Always include a clear deadline to encourage timely decisions.
  • Not involving key stakeholders. Ensure everyone in the decision-making process is included early on.
  • Neglecting the renewal story. Use a compelling project description that summarizes the partnership’s success and sets the stage for renewal.
  • Skipping a structured workflow. Clearly outline the start date, end date, and next steps to keep the process moving smoothly.

How to Share a Renewal Proposal Template Internally

  • Send a simple link. Clients can open and review the proposal without needing to log in.
  • Introduce it on a call. Walk through the proposal in real time to answer questions.
  • Follow up with engagement insights. Dock tracks when clients view the proposal so you can time your follow-ups perfectly.
  • Use a structured workflow. Clearly define the next steps, approvals, and timeline so there’s no confusion.

How to Share a Renewal Proposal Template with Clients

Send a simple link. Clients can open and review the proposal without needing to log in.Introduce it on a call. Walk through the proposal in real time to answer questions.Follow up with engagement insights. Dock tracks when clients view the proposal so you can time your follow-ups perfectly.Use a structured workflow. Clearly define the next steps, approvals, and timeline so there’s no confusion.

Can I include multiple pricing options in my renewal proposal?

Yes, Dock allows you to add tiered pricing, optional add-ons, or discounts to give clients flexibility in choosing the best renewal option.

How can I increase client retention with my renewal proposal?

  • Highlight past performance. Show how your services have delivered ROI, business impact, and key deliverables.
  • Offer incentives. Introduce discounts, premium support, or expanded services to encourage renewal.
  • Keep it simple. Clients should quickly understand the value of renewing—avoid unnecessary complexity.
  • Use checklists and a structured table of contents. This helps clients make informed decisions with clarity.

How do I handle client objections to a renewal proposal?

  • Acknowledge concerns. Listen to the client’s hesitations and offer solutions.
  • Show value. Use metrics, case studies, or testimonials to reinforce your impact.
  • Offer flexible terms. Consider adjusting payment schedules, modifying deliverables, or refining contract terms to meet client needs.

How do I get my client to approve the renewal faster?

Dock allows you to add a clear call-to-action with an approval button so clients can renew with one click. Plus, Dock’s engagement tracking helps you follow up when they’ve viewed the proposal but haven’t responded. A well-structured workflow with clear start dates and end dates also helps streamline decision-making.

Can I attach additional documents to my renewal proposal?

Yes, with Dock, you can embed case studies, reports, updated contracts, financial projections, or performance summaries directly in the proposal workspace.

What industries benefit most from using a renewal proposal template?

  • B2B SaaS & subscription-based businesses
  • Consulting & professional services
  • Marketing & advertising agencies
  • IT & managed services providers
  • Financial & legal services

Can I automate renewal proposals in Dock?

Yes, you can save your renewal proposal as a template and quickly generate personalized versions for each client, reducing manual work and saving time. Dock’s project management features allow you to set workflows, track deliverables, and automate key steps in the renewal process.

What if my client requests changes to the renewal proposal?

Dock lets you edit the proposal in real time, eliminating the need for multiple versions and long email threads. Clients can add comments directly in the workspace, keeping stakeholders aligned and checklists up to date.

With Dock’s renewal proposal template, you can simplify renewals, keep clients engaged, and improve retention—without the hassle of back-and-forth emails or outdated PDFs.