What Makes it Great
- Customer-first messaging: The page emphasizes how Lattice actively supports customers at every stage, from onboarding to long-term growth. This customer-centric approach reassures buyers that they’ll be set up for success, not left to figure things out on their own.
- Multiple engagement touchpoints: Lattice lists several ways customers can interact with their team and peers, including 1:1 support, a customer community, and training resources. This variety ensures all types of users—technical, operational, or executive—feel supported.
- Clear segmentation of services: The content breaks down Lattice’s customer success offerings into distinct categories (e.g., onboarding, ongoing support, customer community), making it easy for prospects to see how the service aligns with their needs.
- Social proof and transparency: The page references customer stories and satisfaction rates, showing evidence of Lattice’s success in action. This builds credibility while subtly addressing concerns about whether the support is effective.
- Visual simplicity: The design is clean and uncluttered, with concise text and well-spaced sections that make it easy to skim. This usability-focused design reflects the same customer-first philosophy the page describes.
🎯 Takeaway Tip
For a customer success page, break your offerings into clear, digestible categories that align with different customer needs (e.g., onboarding, ongoing support, community resources). This makes it easy for potential buyers to see the value without wading through a wall of text.