Linear Sales Deck

What Makes it Great

• Clear Problem Statement: The deck starts by identifying common frustrations with current tools (e.g., slow performance, cluttered UI) and frames Linear as the solution. This approach resonates with buyers' pain points, ensuring relevance.
• Value-Oriented Positioning: Linear is positioned not just as a tool but as a productivity enhancer that developers enjoy using, appealing to both functional and emotional needs.
• Detailed Feature Highlights: Specific capabilities like Git integrations, real-time sync, and a clean UI are highlighted, providing technical buyers with the assurance that it will fit seamlessly into their workflow.
• Addressing Transition Concerns: The deck proactively mentions migration support, such as data import from existing tools like Jira and Asana, reducing objections related to switching costs.
• Engagement-Focused Design: The clean, modern visuals and concise text cater to a busy audience, making the content easy to digest and share with internal stakeholders.

🎯 Takeaway Tip

When creating a sales deck, always align product features with customer pain points and provide practical examples of how the transition to your solution can be seamless. Keep the design clean to enhance focus and shareability.