Intercom Product Demo Video

What Makes it Great

• Clear focus on different audiences: The video highlights how the platform benefits customers (with fast, personalized support), agents (with efficiency-boosting tools), and leaders (with reporting and insights). This makes the platform’s value easy to understand for anyone involved in the decision-making process.
• Real-world applications: By showing how to handle tasks like automating ticket assignments, generating conversation summaries, or customizing AI responses, the demo focuses on practical, everyday workflows that resonate with support teams.
• Emphasis on measurable outcomes: The video includes concrete stats, like Fin handling up to 86% of conversations and the AI copilot boosting agent efficiency by 31%, which directly speak to the platform’s impact on productivity and ROI.
• Straightforward setup and usability: Features like no-code workflow automation and customizable AI tools are explained clearly, showing how teams can quickly adapt the platform to fit their needs without technical hurdles.
• Consistent and scalable content management: The Knowledge Hub ties everything together, ensuring that AI tools, help centers, and customer interactions are all powered by the same up-to-date content. This reinforces the platform’s reliability and ease of scaling.

🎯 Takeaway Tip

When creating a demo video, show how your product solves real, everyday problems with clear examples. Keep the focus on workflows and results, so the viewer can immediately see how the tool will make their job easier.