What Makes it Great
- Tangible Use Cases: The demo connects Pendo’s features to specific problems, like onboarding and engagement, helping prospects immediately see its value in their own workflows.
- Real Interface Walkthroughs: By showing the actual product in action, the video eliminates guesswork and builds confidence in how the platform looks and operates.
- Addresses Buyer Concerns Directly: It highlights how Pendo integrates with existing tools and works without needing a developer, tackling a common barrier for adoption.
- Broad Stakeholder Appeal: Features like analytics and in-app feedback are positioned to meet the needs of product managers, marketers, and executives, engaging multiple roles in the buying process.
- Engaging and Actionable Close: The video ends by prompting viewers to explore further, ensuring a clear path for follow-up.
🎯 Takeaway Tip
When creating a demo, show your product solving specific challenges in action. Use relatable scenarios, focus on how it integrates seamlessly, and finish with a clear call to action that guides the next steps.